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CMJ Music Marathon has ended

Thursday, October 20 • 12:30pm - 1:45pm
I'm Rubber, You're Glue: Are People Bouncing Away From Your Website?

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What is your bounce rate? Many artist websites have an unacceptable bounce rate of 50%, meaning that half of the people who visit the homepage leave without checking out other pages. How can you prevent this from happening to you? This panel will examine the “bounce” rates and other key stats that artists and entertainment specialists should be on the look out for. We’ll discuss common mistakes made when creating, branding, marketing and launching your website, and will provide concrete and useful tips to make sure that visitors stay on  your site while it remains compelling, relevant and primed for success.


Speakers
avatar for Liz Leahy

Liz Leahy

PresSection 101Liz Leahy is the founder of Section 101, a company that provides simple and effective tools for music and entertainment brands to manage and maximize their online presence. Section 101 offers an easy to set up website, complete with social media integration, design... Read More →


Thursday October 20, 2011 12:30pm - 1:45pm
NYU Kimmel Center - Room 406 60 Washington Square S New York, NY 10012

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